It doesn't matter what the product is, if you throw a cute baby in your commercial it's bound to be a success. The bottled water company Evian learned this a few years ago when their commercial 'Roller Babies' went viral. It's in the Guiness Book of World Records for the most watched ad on YouTube.

Since the first video featuring babies was such a success, they decided to do it again. It's been four years since the first commercial, so there definitely isn't any baby overload. They definitely stuck to the motto: if it ain't broke, don't fix it. They only made it better.