Pizza Hut Starts Selling Pizza By the Slice
Today Pizza Hut started offering pizza by the slice in York, Neb., and Pawtucket, Rhode Island. Pizza Hut says they are using the two locations as a test to reinvent their product for diners in the 20 to 30 year range.
A slice will cost between $2 and $3 and take three to four minutes to heat up. They’ll be made with new recipes more on the line of thinner pies which sell well in the Northeast.
With more diners frequenting places that offer more restaurant quality food, for just a little more cost than what you would pay for fast-food, Pizza Hut is trying to keep up in a rapid changing industry.
Recently Chipotle announced it will be moving in to the pizza business, giving diners a place to order a slice at a walk up counter. Consumers will watch their pizza being made and cooked in about 2 minutes. At this time, Pizza Hut’s ovens take about 7 to 10 minutes to cook pies.
According to Al Litchenburg, Pizza Hut’s chief development officer, the test locations are set up with new ovens that will heat up the slices faster.
I’d buy a slice for sure. Would you?